Increasing website traffic is important for any internet business. There are many different ways to increase website traffic, including tapping into market insights, utilizing various digital tools, researching an array of offline strategies, and more. Find out 30 proven ways to increase website traffic to help you unleash fresh potential business growth for your website. You can drive more targeted traffic to your web site with these proven techniques, which are all free and will put your website in the best possible light with your target audience. Let’s take a look at the top 4 ways to increase website traffic.
Qualified traffic is the main ingredient to increase website traffic. How can you increase your audience? By using digital tools such as email campaigns, content marketing, video marketing, social media marketing and more. When you tap into the right audience insights, you will find that qualified traffic is the foundation to long-term success on the internet. In order to increase your audience, you need to ensure that you are offering the right product or service and you need to give your customers what they are looking for.
What are some of the free ways to increase website traffic? This depends on your target audience. If you have a highly competitive market segment, you may want to consider trying to get listed in the free search results for your target keywords. Search engines place more value on content so if you can provide your customers with plenty of high quality content, they will be more likely to return to your site. This is one of the best free ways to increase website traffic because you can literally drive customers straight back to your landing page when they enter a certain keyword into the search bar.
Another way to drive quality traffic to your site is to work on your site’s SEO. SEO is an acronym for Search Engine Optimization and is used to describe various techniques and strategies used to improve a website’s rankings in the search engine results. For example, if your target keywords are dog grooming then you would likely want to use content optimization techniques on your site to drive traffic to your page and onto your dog’s list. The more targeted the audience, the better the results will be.
Social media marketing is another strategy that you could consider for increasing targeted traffic. Social media outlets include Twitter, Facebook, LinkedIn, FourSquare, YouTube and a slew of other locations where potential customers are browsing through profiles and information. This type of marketing is great because you can advertise your business and services directly to your audience. Social media allows you to build relationships with your audience and potentially gain a new customer or two by providing useful and compelling content.
Finally, one of the easiest and most powerful ways to drive traffic to your site is to utilize guest blogging. Guest blogging is the practice of inviting another webmaster or website owner to write guest articles for your site. In exchange, you will provide them with a bio and link back to your own site. This is a powerful way to increase your traffic but must be done correctly in order to ensure that you don’t put yourself in the bad position: failing to engage the guest author means that you will not have any control over the content that he or she puts on their site.